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Vicky Wu has been working in marketing and advertising for over thirty years. She’s worked with big-name organizations like Nokia, Southwest Airlines, and the Dallas Cowboys. After a life-changing trip to Paris in 2015, Vicky decided to step down from her eight-hour-week job as Chief Marketing Officer and begin her own business–Vicky Wu Marketing, which helps entrepreneurs grow their business.
In today’s episode, Vicky and I talk about creative ways to narrow and target your audience and the role authenticity plays in reaching and relating to your audience.
Here’s where you can find her: